How It Works
Detect. Assess.
Engineer. Validate.
The GEO/AEO operation in four stages, from what AI says today to what it says next quarter. Hordus shows what AI says now, who is asking, and which data models trust, then ships the work that changes those answers.

The cycle
One loop, four cadences.
Each cycle sets the priorities for the next.
- •01 Detect, continuous. Cross-engine tracking of what AI says about you, grounded in how real buyers actually converse.
- •02 Assess, monthly and on change. Where you are absent, where you are misframed, and which questions competitors are winning.
- •03 Engineer, weekly production. The content, entities and structured data that correct the record, across owned, authored and earned surfaces.
- •04 Validate, monthly reporting. Answer Share, Share of Voice, position in response and cited sources, feeding the next cycle.
Discover the real prompts and journeys
Hordus identifies the prompts, journeys, competitors, and audience contexts that shape AI-driven discovery in your category.

Diagnose answer and citation gaps
See where competitors outrank you in answers, which sources models cite, how your brand is framed, and where gaps in evidence or content structure hold you back.
Generate the next best content move
Hordus turns visibility gaps into content opportunities, briefs, and article generation workflows tuned to the prompt and competitive context.


Improve the website itself
The Site Audit engine evaluates page structure, schema, FAQs, accessibility, and technical GEO readiness so your own pages become more citable and useful to models.
Measure answer movement
Track answer share, citation shifts, top source domains, and competitive position over time.

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