Trust Center
Trust Center
Everything we do,
you could publish.
GEO and AEO are a young field with no settled rules, next to practices that range from careless to deceptive.
We decided early that the only durable position is one where every method we use could be described publicly, in detail, without embarrassment: to a client's general counsel, to a regulator, or to a journalist. This section is that description. It is not a disclaimer. It is the operating standard our team works to, and clients are entitled to hold us to it.
01 White-hat only
No exploits, no dark patterns, no adversarial techniques, no manipulation of model vulnerabilities.
02 One real identity, always disclosed
Every comment, contribution and authored publication makes clear who is speaking.
03 Same facts, every rendering
Machine-readable content carries the identical claims as the human version. We never serve crawlers something different.
04 Human accountability
A named person reviews and approves every asset before publication.
05 We choose our clients
Published eligibility criteria, and engagements we decline.
06 Consent-based data
GDPR and CCPA compliant panels, explicit consent, no profiling of third parties.
07 Published methodology
Every score and result we publish comes with the method used to produce it.
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Every commitment here is written to be checked, not taken on faith.